Dr Iryna Manczak

Lecturer, certified tutor and trainer. Member of the Educational Quality Assurance Team at the Institute of Management and secretary of the team for the nostrification of higher education diplomas obtained abroad. Supervisor of traineeships in the field of Management (specialisations: Sales Management, Logistics and Supply Chain Management) at the Institute of Management in the College of Management and Quality Studies. Assistant professor at the Krakow University of Economics (Department of Commerce and Market Institutions, Institute of Management, College of Management and Quality Sciences). Visiting lecturer (Lviv Polytechnic University, Kharkiv Polytechnic University). Researcher, specialist and expert in city tourism management, cultural institutions and marketing communication. Author of scientific and didactic publications on social and institutional aspects of management and economic socialisation. Tourist guide of Krakow. Fan of theatre, contemporary art and the history of Krakow. She combines her scientific activity with the popularisation of culture and economic socialisation. Lecturer at the Children’s University of the Krakow University of Economics. Lecturer in the project in 2019-2020 financed by The National Centre for Research and Development under the Knowledge Education Development Programme. Tutor in the project entitled Responsible University – Development – Competences – Relationships (project under the public tasks of the Malopolska Voivodeship in the area of science, higher education, education, education and upbringing in the years 2021-2022 entitled Malopolska! Focus on Education). A trainer conducting intergenerational workshops as part of the project entitled co-financed from the funds of the Minister of Family and Social Policy (the “Active+” long-term programme for older people for 2021-2025). She speaks several languages: English, German, Ukrainian and Russian. She loves reading books about women artists.

Subjects taught: partnership in the tourism market, international tourism traffic in Krakow, marketing places, market institutions, field workshops (for Tourism and Leisure Studies), cuisines of the world, economics and transport logistics.

Research interests:

· inter-organisational networks,

· the role of institutions in creating partnerships in the market,

· marketing communication,

· international tourism,

· economic socialisation,

· qualitative research.