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Katedra Marketingu

Piotr Hadrian

dr hab. Piotr Hadrian, prof. UEK

Doctor of economic sciences in the discipline of management sciences (1998), postdoctoral degree in social sciences in the discipline of management and quality sciences (2022); works as a university professor in the group of research and teaching staff; member of the Polish Scientific Society of Marketing; certified 1st Degree Tutor

Research areas: marketing, marketing management, marketing control, consumer behaviour, contemporary marketing concepts

Research achievements: author of over 100 publications (monographs, chapters in monographs, articles in printed and electronic journals, editorials) in the field of marketing and management, published in Poland, European countries, the USA; co-participant of the team of the Marketing Department of the UEK (formerly of the Academy of Economics) in the implementation of several scientific and research projects, author of analyses and research reports devoted to various problems in the field of marketing management

Didactic activity: lecturer on issues related to marketing at the level of bachelor’s, master’s and post-graduate studies at the UEK and many Polish public and non-public universities; supervisor of several hundred theses (bachelor’s, master’s, post-graduate)

Privately: husband and father; homemaker; active chorister and tennis player.